I enjoy listening to podcasts. They are informative and I think I am broadened in my awareness because of them. The software I use is iTunes on my computer and the Sticher app on my iPod. Podcasts from these two sources are free. Except for the equipment, I have not paid anything for this stream of no-cost information. A few shows have sponsors or short advertisements, neither of which offend me. I like a podcast to be well produced. Clear recordings with constant sound levels is very much appreciated. Sometimes a podcast will consist of a host in a studio interviewing someone over the phone. The guy on his cell can be muffled with their sound level much lower than the host which makes for a crappy listening experience. I like a formate that is predictable and easy to follow. Having the podcast less than 15 minutes is also important to a quality production. I am surprised how many people put together a shoddy podcast that is forty minutes or more. No one is going to listen to that. Some people can get away with a longer podcast like Dave Ramsey. His is over forty minutes but that is cut down from a 3 hour daily broadcast. I also like an appropriate name to the program, good intro, and good outro music. A consistent release day for the podcast is helpful for the consumer. One per week on a Tuesday is fine especially if it is a little more lengthly but a short daily program is certainly appropriate too.